Visualization VocabularyDataviz vocabulary

color

color–emotion association

Consistent link between a color and an emotion within a given audience.

association couleur-émotion

Lien régulier entre une couleur et une émotion chez un public donné.

Varie selon la culture et l'époque (Guan et al. 2024 ; Jonauskaite et Mohr 2025).

Examples

See the figure at Lu Guan, Weiying Shi, Qianqian Li, Jeffry Oktavianus, Mengmeng Wu ↗

Example of color–emotion association, from Domicele Jonauskaite, Christine Mohr
from Domicele Jonauskaite, Christine Mohr ↗ (CC-BY-4.0)

See the figure at Tugba Kulahcioglu, Gerard de Melo ↗

Classification

  • color

Attestation and synonyms

  • French term: Common usage, not attested by a source

Cite this entry

Stable addresshttps://dataviz.adrientaudiere.com/en/term/color-emotion-association.html

ReferenceTaudière Adrien. 2026. color–emotion association. In Visualization Vocabulary, version 1.0.0. IdEst. https://dataviz.adrientaudiere.com/en/term/color-emotion-association.html

BibTeX
@incollection{taudiere2026-color-emotion-association,
  author    = {Taudière, Adrien},
  title     = {color–emotion association},
  booktitle = {Visualization Vocabulary},
  year      = {2026},
  version   = {1.0.0},
  publisher = {IdEst},
  url       = {https://dataviz.adrientaudiere.com/en/term/color-emotion-association.html},
  note      = {CC0 1.0}
}

Page created on 2026-11-03. Text last changed on 2026-11-03. Numbers computed on 2026-10-22.